Create content structures
that meet user and business needs

How do we do that?

Our work is research-based and evidence-driven.

If you’d like to learn about how we work, you can read all about our process.

Below you’ll find links to our blog posts, which might answer some questions for you.

Content strategy icon

User research tells us what people expect from structure, content, or websites. Stakeholder engagement generates business needs, uncovers business process, and supports change management.

information architecture icon

Uncover the causes of content problems and build a vision and framework for success.

Know why you need content on your site, and what you’ll need to do realize your content vision.

taxonomy icon

Methodically analyze existing content then restructure it through a user-centred lens. Establish the key elements for dynamic content display and content reuse.

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